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Magento Vs Shopify

Magento and Shopify are the two leading e-commerce platforms currently available today. It can be difficult for anyone looking to build their first online store to choose between these two options. Both have benefits that are appealing in different ways. For example, Shopify is an excellent choice for those with little to no experience starting their own web store. This platform is simplicity itself as it is very user-friendly, and you pay a single monthly fee for the service. On the other hand, Magento is an open-source platform that is free to install, but you pay separately for web hosting and additional features such as extensions and security. Magento is considered the better choice for those who are more tech-savvy and know how to code. You need to ask yourself if you want a simple solution that is easy to use, or do you want the ability to change and develop your e-commerce store and tweak it to suit your individual needs?
 
Keeping it simple with Shopify
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If you are not confident at coding, then choosing a platform that is too hard for you to use or makes you feel overwhelmed could damage your efforts. It is no secret that if you want an easy solution, Shopify is far more simple to use than Magento. If you want to create an e-commerce store as quickly and easily as possible, you will love the drag-and-drop function of Shopify. It has a high level of easy customisation where you can change the layout of your store by dragging and dropping elements around the page to create the look and functionality you want. For ease of use, Shopify far outscores Magento and is an ideal platform for users of all technical abilities.

More flexibility with Magento

Magento offers more flexibility than Shopify, but the learning curve is steep compared to Shopify. It is a platform that is more suited for web developers or those with more coding experience. To build the e-commerce store you want using Magento, you will need to understand and use code to do this by yourself. However, you could hire someone to build the store for you if you are happy to spend more money developing your store. The web visitors you are targeting will be more inclined to stay on your site if they find the theme of your store appealing. Capturing their attention is critical if your store is to become a success. Having a generic shop front that looks similar to so many other sites offers nothing new to your potential customers, so it can be easy for them to click away. The beauty of Magento is that it is so customisable, helping you to create a truly unique site that will appeal to your target audience.

Conclusion

To summarise in the most simple terms possible, you should choose Shopify if you want to get a powerful and user-friendly e-commerce store up and running ASAP. Shopify is also an ideal choice to cut your teeth on if you are just starting out in e-commerce and want to build a reputable online business. However, you should choose Magento if you have good coding skills and want to have complete creative freedom over your e-commerce store. Magento is also the platform of choice for those wishing to build a large store with a global or international appeal. Whichever platform you choose, you will be able to create an excellent e-commerce store that you will be proud of. We hope this information helps you make the right choice.
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